Guides

Everything you need to get the most out of Punchline — from first upload to enterprise API.

All plans

Getting Started

Upload your first episode, watch AI find the best moments, understand your clip plan, and export results as JSON or CSV — all in under 5 minutes.

Read guide →

All plans

Clip Generation & Batch Processing

Generate platform-optimised video clips from your podcast moments, batch process multiple clips at once, and customise the look with brand templates.

Read guide →

Agency+

Multi-Show Dashboard

Organise podcast episodes by series or client, filter your dashboard by show, and assign dedicated brand templates to each show. Available on Agency+.

Read guide →

Enterprise

API Access

Programmatic access to Punchline via API keys — upload episodes, trigger transcription and AI analysis, and export clip plans without the web UI.

Read guide →

Enterprise

Custom Moment Types

Define your own moment type classifications beyond the 7 defaults so Punchline's AI knows exactly what to look for in your specific podcast content.

Read guide →

Enterprise

White-Label Option

Remove all Punchline branding from shared clip pages and JSON exports — deliver clean, unattributed output to clients on the Enterprise plan.

Read guide →

Pro+

Translation

Translate your podcast transcript and all clip hooks and captions to 20+ languages with one click — natural, context-aware rewrites, not word-for-word.

Read guide →

Pro+

Analytics & Performance Tracking

Track how your published clips perform across YouTube, Instagram, LinkedIn, and X — see which moment types and platforms drive the most engagement.

Read guide →

Pro+

Shareable Clip Links

Share individual podcast clips via permanent public links — ideal for client review, team feedback, or sharing with potential platform partners.

Read guide →

Agency+

Brand Templates & Editor

Create reusable visual templates for your podcast clips — control fonts, caption styles, waveform visualisers, watermarks, and colour palettes.

Read guide →

All plans

Re-Analysis

Re-analyse any episode with different settings — adjust clip count, clip length, or focus on a specific moment type without re-uploading your file.

Read guide →

Common questions

Do I need a paid plan to use these guides?

No — most guides apply to the free Starter plan. Guides marked Agency+ or Enterprise describe features that require those plans.

Where do I start if I'm new to Punchline?

Start with the Getting Started guide — it walks you through your first upload, explains the clip plan, and shows you how to export your results.

Can I use the API without the web dashboard?

Yes — Enterprise users can upload episodes, trigger transcription and AI analysis, and export clip plans entirely via the REST API using pl_-prefixed keys.

How do I get the most clips out of an episode?

Use re-analysis with the 'More' clip count setting to generate 15–20+ clips per hour. You can also focus on a specific moment type to surface more clips of that type.