Looking to find viral moments?

AI-powered podcast clip intelligence. Upload an episode, get a ranked clip plan in under 5 minutes. Every plan includes platform scores, hooks, and captions — ready to post.

Built for podcast creators and agencies

5platforms scored
7moment types
Autospeaker detection
Ready to posthooks & captions

Smarter clips, not just faster clips

AI that knows the difference between a hot take and a surprising fact.

How it works

From raw episode to clip plan in three steps.

1

Upload your episode

Drop an audio or video file — MP3, WAV, M4A, MP4, MOV, or WebM. Up to 3 hours long.

2

AI analyses your content

We transcribe with speaker detection, then analyse every moment for clip potential.

3

Get your clip plan

A ranked list of clips with moment types, platform scores, hooks, and captions. Ready in under 5 minutes.

Every plan includes the full AI brain

Pay for volume, not features.

MonthlyYearlySave 20%

Starter

Free

3 episodes/mo

  • 3 episodes per month with clip generation
  • 1st upload: clips without watermark
  • 2nd & 3rd uploads: clips with Punchline watermark
  • 7 moment type classification
  • 5-platform scoring
  • 1 re-analysis per episode
  • JSON & CSV export
  • 1 GB storage, 7-day clip retention
Get started free

Lite

£9/mo

5 episodes/mo

  • 5 episodes per month with clip generation
  • 1st–3rd uploads: clips without watermark
  • 4th & 5th uploads: clips with Punchline watermark
  • 7 moment type classification
  • 5-platform scoring
  • 1 re-analysis per episode
  • JSON & CSV export
  • 3 GB storage, 7-day clip retention
Start Lite
Most Popular

Pro

£19/mo

10 episodes/mo

  • Everything in Lite
  • Clip generation Learn more
  • No watermark on clips
  • Branded captions Learn more
  • All platform formats
  • Translation to 20+ languages Learn more
  • Analytics & performance tracking Learn more
  • Shareable clip links Learn more
  • Up to 3 re-analyses per episode
  • 10 GB storage, 30-day clip retention
Start Pro

Agency

£69/mo

30 episodes/mo

  • Everything in Pro
  • Multi-show dashboard Learn more
  • Brand templates per client Learn more
  • Batch processing Learn more
  • Unlimited re-analyses
  • 50 GB storage, 90-day clip retention
Start Agency

Enterprise

£249/mo

100 episodes/mo

  • Everything in Agency
  • Full API access Learn more
  • White-label option Learn more
  • Custom moment types Learn more
  • Priority support
  • 200 GB storage, unlimited clip retention
Start Enterprise

Common questions

What is Punchline?

Punchline is an AI-powered podcast clip intelligence platform. Upload a podcast episode and AI transcribes it, identifies the best moments, classifies them by type, scores them for 5 social platforms, and generates ready-to-post hooks and captions.

How long does analysis take?

Transcription takes 2–3 minutes for an hour-long episode. AI analysis completes in under 2 minutes after that. You'll get a browser notification when your clip plan is ready, even if you've navigated away.

Is there a free plan?

Yes — the Starter plan is completely free with no credit card required. You get 3 episodes per month with full AI analysis, 7 moment type classifications, 5-platform scoring, and JSON/CSV export.

What file formats are supported?

Punchline accepts MP3, WAV, M4A, MP4, MOV, and WebM files up to 3 hours long. Both audio and video sources are supported.

What are moment types?

Punchline classifies each clip into one of 7 moment types: Surprising Fact, Hot Take, Emotional Beat, Humour, Compelling Argument, Story Climax, and Actionable Insight. Each type maps to the platforms where it performs best.

More questions? See the full FAQ

Ready to find the moments that matter?

Upload an episode. Get a ranked clip plan. It's that simple.

Try free — no credit card required